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Brains celebrate 1st year of partnership with charity Welsh Hearts

A year ago Wales’ leading brewer and pub retailer Brains announced their new charity partnership with Welsh Hearts. The aim being to raise awareness of Welsh Hearts and to supply vital life-saving defibrillators to all of Brains’ managed pubs in their communities across Wales.

After just one year following the first defibrillator installation at The Crwys pub in Cardiff, there are now 15 installed in Brains’ pubs across Wales with another 10 installations planned for September and October, with the most recent going into the famous Old Arcade in Cardiff city centre.

The installation of defibrillators in Brains pubs has already made a life-saving impact. In May, just one week after a defibrillator was installed at The Pheasant, Bridgend a customer’s life was saved.

The manager, Lizzie Bryant, said, “Fortunately we had the defibrillator to hand and had received the required training in order to assist our customer. After treatment at the local hospital she is now back to health; we couldn’t be more grateful to have had this support from Welsh Hearts. Since then our locals are completely behind our fundraising initiatives and we plan to get another defibrillator for the town”

In July, Welsh Hearts also installed a defibrillator at Brains’ new Support Centre and Dragon Brewery. In addition to the installation of defibrillators and supporting CPR training offered to the teams, the partnership have worked closely on charity fundraising initiatives.

In July, a team of 12 from Brains, cycled from the Wellington Hotel in Brecon to the Dock Bar & Kitchen in Cardiff Bay, cycling the 54 miles in 8 hours and raising a fantastic £1,691 towards Welsh Hearts. In total, the company’s initiatives have raised an impressive £29,260 towards Welsh Hearts this year. 

Vicki Francis, Head of Marketing at Brains added, “We are extremely proud to be supporting Welsh Hearts through our managed house fundraising programme. The 10p donation per dish we also collate through the sale of selected dishes on our menus also goes to supporting this great cause. We are looking forward to continuing working with Welsh Hearts in the year ahead”. 

Sharon Owen, charity Director, said “This initiative complements the ambitious work of Welsh Hearts in communities across Wales. We believe defibrillators should be available everywhere. Lives should never be at risk or lost due to the lack of public access to a defibrillator. We are excited to continue working with Brains, as they are at the heart of Welsh communities".

To join Brains and Welsh Hearts in the efforts to safeguard every member of public in Wales, you can donate via the JustGiving page here.

To apply for a defibrillator you can click here.

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